Consumer Experience Senior Scientist - #56723

Kraft Heinz


Datum: 5 dagen geleden
Stad: Nijmegen, Gelderland
Contracttype: Voltijd
About The Team

CCX (Culinary & Consumer Experience) is a key strategic partner within the R&D function. We translate consumer behaviors, pain points, and expectations into actionable insights and principles that inform product and packaging development - helping create ownable, distinctive food experiences for our consumers.

We’re a global capability team based in Nijmegen, with champions across the globe, partnering on local and global innovation and renovation projects. We’re a creative yet scientific group of consumer researchers, sensory scientists, innovation chefs, and design strategists - and we bring consumer advocacy into development workstreams.

Role Summary

This role sits within the Consumer Experience (CX) function within the CCX team, and leads consumer learning strategy and execution across packaging innovation and renovation projects, ensuring teams have clear, decision-ready insights across project phases. You’ll shape stakeholder-aligned learning plans, manage research proposals and budgets, and serve as a strong consumer advocate within project workstreams and across R&D. You’ll also connect local and category insights into global workstreams, and help evolve CX research capabilities so they’re repeatable and scalable.

What success looks like (6–12 months)

  • Define and execute end-to-end Consumer Learning Plans for packaging development projects, aligned to key decisions and business questions across phases
  • Own CX responsibilities and deliverables across a portfolio of projects, supporting the teams with CX perspectives and leading the learning plan execution leveraging internal and external partner resources.
  • Build strong cross-functional alignment (R&D, marketing, design, insights, etc.) so that learning plans answer the right questions at the right time
  • Create clear research proposals and secure leadership alignment on scope, approach, and budget
  • Strengthen the consumer voice within workstreams and the broader R&D ecosystem through consistent advocacy and high-quality synthesis of insights
  • Connect local market and category insights into cross-category and global workstreams, influencing local BUs to apply research outcomes in their commercial roadmaps
  • Expand CX research capability through new best practices, tools, and methods that can be reused across projects

Key Responsibilities

  • Design & Execute, stakeholder-aligned learning plans that map business questions to learning objectives, methods, timing, and decision points
  • Execute qualitative and quantitative research (end-to-end), including study design, fieldwork/partners, analysis, and synthesis
  • Lead research co-synthesis with project core teams and drive CX recommendations leveraging consumer insights, feasibility and viability guardrails and business objectives to inform desirability, feasibility & viability aligned pack design routes.
  • Partner closely with cross-functional stakeholders to ensure learning is integrated into project ways of working
  • Develop research proposals, manage vendor/partner engagement as needed, and lead budget planning and alignment with leadership
  • Champion consumer-centricity in forums, workstreams, and stakeholder conversations, raising the bar on how consumer insights are used
  • Connect category and local market insights to cross-category and global workstreams; align and influence local BUs to apply research outcomes into commercial roadmaps
  • Collaborate within and across CX platforms to ensure a holistic CX point of view is formed within project workstreams
  • Build strategic partnerships with R&D and marketing partners to drive a consumer-centric mindset across workstreams
  • Champion existing CX capabilities and expand them with new best practices and tools to strengthen, standardize, and scale repeatable ways of working
  • Proactively identify advanced research methodologies from across the industry and pilot them within projects to unlock new and effective consumer learnings

Required Skills & Experience

  • 5–7 years of relevant industry experience
  • Strong consumer research proficiency with hands-on experience in both qualitative and quantitative methodologies
  • Strong stakeholder management and cross-functional collaboration skills; able to align diverse partners around learning needs and decisions
  • Ability to translate complex findings into clear, actionable recommendations for business and technical audiences

Preferred / Bonus Experience

  • Experience working on FMCG packaging design projects (innovation and/or renovation)

Working style

  • Comfortable operating across multiple workstreams and shifting timelines
  • Proactive, structured, and able to drive clarity on “what decision are we trying to make?”
  • Confident communicator who can influence without formal authority
  • Systems-minded: builds reusable tools, templates, and best practices, not just one-off outputs

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.

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